Public Awareness
"Real men. Real respect for women" Campaign
Public Service Announcements on Teen Dating Violence
About the campaign
In the summer of 2006, the New York State Office for the Prevention of Domestic Violence produced and aired television and radio public service announcements targeted to teens. Building on the previous year's campaign, "If it doesn't feel right, it probably isn't," which spoke to young victims of teen dating violence, these spots are directed to young men, encouraging them to take a stand when they see someone being abusive. A focus group of teens provided input for the dialogue. OPDV received very positive feedback on the spots and recently learned that they were nominated for -and won- a Telly Award! View the press release about winning a Telly Award.
Public service announcements
View the television ads
Windows Media Version - To view this version you will need the Windows Media Player. The free player can be downloaded at WindowsMedia.com.
- 30-second ad: High Speed Connection / Dial Up Connection
- 15-second ad: High Speed Connection / Dial Up Connection
Real Player version -To view this version you will need the Real Player. The free player can be downloaded at http://realplayer.com/.
- 30-second ad: High Speed Connection / Dial Up Connection
- 15-second ad: High Speed Connection / Dial Up Connection
Listen to the Radio Spots
The radio spots can be viewed with the Windows Media Player and with the Real Player. The free Windows Media player can be downloaded at WindowsMedia.com and the free Real Player can be downloaded at http://realplayer.com/.
- Listen to "Real men. Real respect for women" 60-second radio ad
- Listen to "Real men. Real respect for women" 30-second radio ad
- Listen to "Real men. Real respect for women" Spanish 30-second radio ad
Read the Scripts for the Radio Spots (Clicking on links opens a new browser window)
